Bundle Pricing Calculator
Calculate bundle cost, standalone value, customer saving, planned profit and minimum price for a target margin.
Bundle Economics
Bundle Pricing Calculator
Compare standalone value, bundle costs, planned discount and the minimum price required for a selected contribution margin.
Bundle price analysis
$61.20
$6.80 customer saving against the combined standalone value.
Standalone value
$68.00
Minimum target price
$65.08
Planned profit
$12.86
Planned margin
21.01%
The minimum target price exists only when selling-fee rate plus target margin is below 100%. Validate fulfillment, return and channel-specific costs before publishing a bundle price.
About the Bundle Pricing Calculator
Bundle Pricing Calculator combines any number of products with quantities, unit costs and standalone prices. Add bundle packaging, shipping, other cost, selling fee, target margin and planned discount.
The analysis compares standalone value with the planned bundle price, customer saving, total fixed cost, contribution profit and realized margin. It also solves the minimum price required for the selected margin after selling fees.
A minimum target price is mathematically unavailable when selling-fee rate plus target margin reaches 100 percent. Add return, fulfillment and channel costs when they apply.
Key features
- Multiple editable bundle products
- Product quantity and unit-cost totals
- Combined standalone value
- Bundle packaging and shipping costs
- Selling-fee and margin target
- Minimum target price
- Customer saving and realized margin
- Local TXT export
How to use
- 1Add each product with quantity, unit cost and normal standalone price.
- 2Enter packaging, shipping and other bundle costs.
- 3Set selling-fee rate, target margin and planned discount.
- 4Compare planned price with the minimum target price.
- 5Verify channel and return costs before publishing.
Examples
Two products, quantities, costs, standalone prices, packaging, shipping, fee and margin targetMinimum price, planned bundle price, saving, profit and marginInclude every channel-specific cost.
Frequently asked questions
- How is the minimum bundle price calculated?
- Total fixed bundle costs divided by one minus selling-fee rate minus target-margin rate.
- What is standalone value?
- The sum of each product's standalone price multiplied by its bundle quantity.
- Can a bundle still lose money?
- Yes. If the planned discount pushes revenue below costs and selling fees, contribution becomes negative.
- Does this account for returns?
- Only when you include an expected return allowance in other bundle cost.
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